Robots.txt Optimization

Robots.txt Services

The effectiveness of search engines depends on the spiders or robots they send out to crawl through the pages of the web. If you have a website, you will want robots to come and navigate through your pages, but perhaps not all of them. Robots.txt optimization ensures that only the pages you wish to be scanned by the spiders (and which will enhance your ranking on the results pages) will be seen by them. Areas that you wish to keep private – like certain programs or non-content parts like cgi-bin – will remain off limits.

At SEO.cc, our robots.txt optimization methods review and revise the existing robots.txt file on the website. The result? Only the pages you intend to be indexed by the search engines will be scanned by the spiders. Everything you do not wish to disclose will be blocked from being crawled and indexed. If you do not have an effectively optimized robots.txt file, you are leaving yourself wide open for trouble, just as you would be if you went away for a few days leaving the front door of your home open. We aim to give you peace of mind and security; spiders are fine, provided they do not have carte blanche to go everywhere. We will keep them just where you want them.

Robots.txt optimization hinges on the judicious deployment of the ‘robots.txt disallow’ instruction. Unless spiders read this command, they will crawl and index the page. There is actually no way to ‘allow’ them as they do this anyway. Effective robots.txt optimization disallows them in specified areas instead. We comb through your pages and ensure that robots.txt disallow is commanded on all the areas you wish to keep the spiders away from.

The robots.txt file that emerges from our robots.txt optimization procedures will be at the root of the web server, acting as a gateway, and contain unambiguous instructions on what the robots can and cannot traverse. We create robots text files so precisely that there will be no room for confusion. Web robots will ‘know’ exactly what they are not permitted to see as a result.

At SEO.cc, we believe that good robots.txt optimization should have some additional positive effects. Effectively demarcated commands for robots.txt help in link validation. Robots can test every link on the site that they are permitted to crawl over, and check that they lead to a valid page code. Keeping them out of other areas helps speed this up. Similarly, they will validate HTML coding on your site. After our robots.txt optimization, you can rest assured that you will have a robots.txt file at the root of your web server, which commands reputable spiders from major search engines. Do not be fooled into believing that you don’t need effectively optimized robots.txt files securely at the root of your web-server. Most people have areas of their home that they consider to be private and the same is true of websites. At SEO.cc, we’ll protect your privacy and permit the spiders to see everything that will improve your listing in the search engine results pages.