An essential ‘behind-the-scenes’ aspect of Search Engine Optimization is the meta tag, a hidden code which lives in the of an HTML document, telling search engine spiders about your website. Essentially, a meta tag conveys parallel (‘meta’) information about the name and ‘value’ (content relevance) of your site. The name can be anything you consider most useful – a prominent keyword, a short description of the page, the author’s name and/or email address, the copyright or a robot command (allowing or disallowing indexing by search engine spiders, or ‘robots’).
In the 1990’s, the explosive growth of web pages depended upon the use of meta tags. While today there are many more parameters that search engines consider in their results, meta tags are still a vital component of website success. The experts at SEO.cc know exactly which meta tags are essential to help increase your website’s rankings.
At SEO.cc, we see the careful construction of relevant meta tags as an essential ingredient of search engine optimization. We’ll use our extensive knowledge and expertise to work meticulously on meta tag optimization for your website, enhancing the search engine attractiveness of its pages. To this end, we’ll conduct keyword research to include the most relevant and viable keywords – an indispensable precondition of title tag optimization and effective meta descriptions.
Because we know about the limits various search engines impose on meta keywords, we aim to be as specific and concise as possible. We also use the best practices in devising a good meta description tag – the short, plain language description of the content of your page which search engines will capture and display below the title on their results pages. Our meta-descriptions are keyword rich and compelling, driving visitors to your site and earning optimal clicks in the process.
At SEO.cc, we know that keyword stuffing usually ends up getting penalized by the search engines when a keyword is exploited and overused. We implement optimal keyword density to increase the relevance of your website to the search query.
Here at SEO.cc, we’re highly practiced in the art of meta tag authoring. We will take care to integrate the keywords used in the title meta tag with the description meta tag. Search engines recognize the logic holding together the meta tags on your pages, increasing your chances of enhanced positioning on search engine results pages and generating those sought after visitor clicks.
At SEO.cc, we know that behind-the-scenes coding doesn’t mean below the radar. Our experts devise meta tag authoring services to place your website in front of people searching for your services. You come up with the product and we will come up with the meta tags that will help make your site soar in search engine results.
Now for organic search engine optimization, we are going to cover Meta Tag Authoring. For Meta Tag Authoring, you’re going to have 3 major sections your title, your keyword, and your description. Now, you are going to want to spend time writing each and you will want to keep them very concise and focused on the theme of the actual page itself. Now when were looking at the title, I am going to back to the Search Engine Optimization example so, for title, I am going to use the keyword Search Engine Optimization. Everybody has their own style of SEO, but I prefer to use 3 to 5 keywords per page assignment. So, when I’m going to assign words that have to do search engine optimization, I am going to use the keyword SEO, all lower case, and I am actually going to use SEO with spaces in between in it just in case somebody types a period (.) or spaces, and I am going to assign the keyword search engine optimization. Now I’m writing my keywords, I’m keeping everything lower case because a lot of people most commonly type in words on the search engine in lower case and the search engine actually reflects how somebody is searching to the words its actually going to match-up with, in a keyword base. So, you wanna make sure keep your characters in all lower case. You want there to be a logical pattern between your title, your keywords, and your description. So, you are going to actually assign a description which is going to be the description that the search engine is going to list below your website, most likely, unless it actually pulls content from your page, right below the listing of the website itself. So you’ll want to write something that has keywords in it and say, Search Engine Optimization, commonly known as SEO, allows you to list on the search engines. Now what we did here with the description is we hit upon a few specific keywords, so that were not placing too many keywords in the Meta tags, but you can see the actual logical pattern going from your title into your keywords and then from keywords into description. As you can see, the word SEO appearing in your keyword assignment reflects down to SEO in your description. Then you have the keyword, Search Engine Optimization here in your description, linking to the keyword with-in your Meta tag. You can see there is an actual logical pattern going from your title, your keywords, and then into your description. If you want to actually assign numbers to it or letters to help you organize it, you can say (1) is SEO (2) search engine optimization. Play with it however you like. Like I said, everybody has their own SEO techniques.